Mike Litson in Print – Asian Marketing: A Broader Look

This was originally published at http://www.igbaffiliate.com/magazine/continental-shift

 

Asia has been a market of significant interest for many in the iGaming sector for several years. With growing wealth, internet connectivity and a long time gambling culture it seems as though there is great potential for expansion. This is of course true in many ways; however there are a unique set of pitfalls and challenges to operating in these markets. This piece could be seen as something of a crash course in the market place and sets up for future more in depth looks at the individual markets.

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Barcelona Affiliate Conference: Yandex Presentation

Above is the slidedeck from the presentation I gave at the BAC, I will add some info on all of the slides at a later date.

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